- Host events together- Host a Holiday or Girls Night Out event. An example could be a spa day where a stylist, a nail technician and a massage therapist could all work together. A Holiday event could be a fun Halloween event where clients can swap costumes or stylists and make-up artists can create some spooky ideas for your costumes!
- Refer clients to each other- If you are a hairstylist, keep it in the family and refer your client to get her nails done down the hall or have a massage with one of your fellow suite owners. Offer 10% off their next visit for booking within the community members.
- Social media shout outs- Take a moment and give a shout out to a salon owner who is killing it lately. Lift each other up! Use a fun hashtag, such as #ShoutoutSaturday for this.
- Try each others salons out and post about it on social media- Experienced an amazing massage? Got a beautiful manicure? Had some stunning extensions put in? Spread the word on your social media channels. Go “live”, take a selfie for “#SelfieSaturday”, or post a fun boomerang video of you visiting other Salon Suites.
- Create Packages- Maybe you want to go a bit further than just helping each other out and you want to create a package with your fellow salon owners. If you are a hairstylist, you can collaborate with a nail technician, esthetician or massage therapist and create a package for clients. For example, “Spa Day Package”, “Hair & Nails Package.” Promote your packages in your salon as well as social media, website and targeted emails!