6 Musts for Salon Suite Back-to-School Marketing Plan Thought ProcessWith 12 weeks or less between the last day of one school year and the first day of the next, now is the time to finish up your Salon Suite’s back-to-school marketing plan. Action StepsUse these ideas to build a Back-to-School marketing plan to attract key segments […]
Blog
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THOUGHT PROCESS Hairdressers and other beauty professionals often work as independent beauty professionals, even when working in a multi-chair salon. Each business model has unique characteristics that affect many aspects of work life, including earning potential and professional support. ACTION STEPS Learn how the advantages of suite ownership with MY SALON Suite could make it a […]
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7 Things Salon Suite Clients Want for Your Relationship to Grow THOUGHT PROCESSRelationships are dynamic, not static. Growing your client relationships to the next level is the key to growing your business, because this is how prospects become clients, new clients return, casual clients become loyal ones, referrals are generated, and so on. ACTION STEPS Discover […]
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Increase Salon Suite Retail and Service Sales with “Hot” Summertime Marketing Ideas THOUGHT PROCESSWhen school is out, vacations, reunions, special celebrations and many other client occasions mean there are unique opportunities for Salon Suite owners to increase both service and retail sales. ACTION STEPSAlign your Salon Suite’s services and retail with the activities that tend to […]
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2 Perfect Scripts for Overcoming Common Objections to Rebooking THOUGHT PROCESSTraditional consumer loyalty to brands is declining, but that doesn’t mean your Salon Suite can’t win the heart, mind and word of mouth of its clientele. ACTION STEPSMake rebooking an organic part of the Salon Suite client experience to create habits that lead to loyalty. Salon Suite […]
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6 Ways to Make Your Salon Suite More Profitable with Point-of-Sale Add-Ons THOUGHT PROCESS Increasing retail sales has a direct correlation to increasing a Salon Suite’s profitability, average ticket and client lifetime value. ACTION STEPS Develop a seasonal approach that leverages your point-of-sale or retail area to continually renew client interest and increase impulse buy sales. Is […]
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6 Ways to Focus on Marketing Your Salon Suite to Male Clients this Father’s Day THOUGHT PROCESSThe Salon Suite could be an ideal environment for male clients, and Father’s Day gives you an opportunity to put your Salon Suite’s services in the spotlight. ACTION STEPSLearn more about how to effectively promote your services to male clients […]
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Unique FLAIR Takes Our Salon Suite Owners to the Top THOUGHT PROCESSChoosing the right type of salon business model and finding partners who are truly invested in your success can make the difference between surviving and thriving in the beauty industry. ACTION STEPS Find out how FLAIR is connected to Salon Suite Owner success and imagine […]
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3 Ways to Use Client Selfies to Build Salon Suite Business THOUGHT PROCESS Selfies are a part of everyday life for today’s Salon Suite clients, and they can be used to help attract new clients, promote specific services and even boost sales of retail products. ACTION STEPS Use client selfies more strategically and systematically and master […]